A quick link to an article in the San Francisco Chronicle about a couple of bookstores in the city that are doing quite well. The apparent secret: being an active part of their communities, and knowing their clientele very well.
(Thanks to the Shelf Awareness newsletter, which every bookseller should read every day.)
Bay Area indie bookstores beat the odds.
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There's more at josephzitt.com.
From the author of 19th Nervous Breakdown: Making Human Connections in the Landscape of Commerce
"Customers have told me that I approach bookselling like a ministry. Sometimes I find people exactly what they want; I hope that sometimes I find what they need. And helping the store make a profit is probably a good thing, too. But what I look for is the human contact, the communication, the chance to help people leave the store happier than they came in."
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